SIREN is the first wearable alarm to integrate seamlessly with a modern woman's lifestyle.
SIREN's mission is to design beautiful accessories that double as powerful and smart
safety devices—and, of course, to empower those who wear them.
Kat Alexander is an award-winning entrepreneur, an innovator in the field of fashion technology and the driving force behind SIREN’s vision. With over a decade of experience in business ownership, product design, sales and retail management, Kat is passionate about developing products that not only combine aesthetic beauty with cutting-edge technology, but also empower consumers and have a profound positive social impact.
Prior to founding SIREN in 2012, Kat owned and operated an artisanal cheese shop located in New York’s Hudson Valley. During this time, she became a highly respected member of the local business community and developed a reputation for being an ardent supporter of local farms and sustainable agriculture. She is also a decorated poet and has earned degrees in both sociology and creative writing.
Kat currently lives in Manhattan, where she and her husband share their love of music and fashion, their compassion for animals and occasional adventures in molecular gastronomy.